Color and Trim Design
Hyundai wanted to introduce a European Station Wagon on the market. The challenges is to define and describe European color and trim design preferences including a proposal of local suppliers and manufacturers for a Hyundai car "Made in Europe". We supported PARK Advanced Design Management in developing automotive interior concepts by contacting suppliers, organizing material samples, project documentation and project presentation at the Namyang Design Center in Seoul, Korea.
Hyundai & KIA Motors